The author argues that advertising often appeals to sentiments. How is this connected to vicarious consumption

Answers

Answer 1

Answer:

Vicarious consumption refers to showing a family's (or individual) social status through the things that they purchase, i.e. keeping up with the Joneses.

Advertising links the desire to be socially recognized and accepted with the possession of material goods. This is exactly what vicarious consumption is all about. E.g. if most of your classmates use expensive Nike shoes, you will feel different if you wear cheap shoes. If you add this feeling of being different plus Nike ads reinforcing that feeling, then you will at least consider buying Nike shoes, or whichever brand is popular among your friends.

The same thing applies to your parents, e.g. if your parents' friends all buy large SUVs, then your parents will feel different if they buy a sedan even if they would be happy with it. Again, advertisement plays an important role here because it shows SUVs as the appropriate cars for successful families (and the larger the SUV, the more successful you are).  


Related Questions

Andre is a new product designer for a restaurant supply company. Andre therefore works in a ________ department.
A) functional
B) service
C) line
D) matrix
E) staff

Answers

Answer:

Option C: line

Explanation:

An organization always has a functional structure. Its structure are group into sectors or structure based on specific areas, such as finance, or marketing and others.

A line department is a part of organization structure that is responsible for an organization core work such as production and sales, and others.

Product designers are simply said to be individuals who have design skills or knowledge and therefore uses it along with their technical know-how/knowledge to develop or improve the outlook(way) that already-made (existing) products work and look, and/or make them at a lower cost.

They must have technical and human-centered design and also be actively involved in the designing process of a new products line.

Dividends are best defined as:

a. cash or stock payments to shareholders.
b. cash or stock payments to either bondholders or shareholders.
c. distributions of stock to current shareholders.
d. cash payments to shareholders.
e. cash payments to either bondholders or shareholders.

Answers

Answer: a. cash or stock payments to shareholders

Explanation:

A dividend is a cash or stick payment that is given to the shareholders of a company. This reward given to the shareholders can be in the form of cash or other form.

The dividend given to the shareholders is gotten out of the profit that the company makes.

Therefore, the correct option is A.

A company sells a plant asset which originally cost $354000 for $124000 on December 31, 2018. The Accumulated Depreciation account had a balance of $146000 after the current year's depreciation of $39000 had been recorded. The company should recognize a

Answers

Answer:

d. $45.000 loss on disposal.

Explanation:

a. $84000 gain on disposal. b. $84000 loss on disposal. c. $230000 loss on disposal. d. $45.000 loss on disposal.

Book Value on the Date of sale = Cost - Accumulated Depreication -Current year Depreciation

Book Value on the Date of sale = $354,000 - $146,000 - $39,000

Book Value on the Date of sale = $169,000

Gain (Loss) on disposal of the Asset= Selling Price - Book Value

Gain (Loss) on disposal of the Asset = $124,000 - $169,000

Loss on disposal of the Asset = $45,000

Prices for airline tickets change on average about once per month. This would suggest that airline ticket prices are

Answers

Answer:

relatively flexible

Explanation:

Flexible pricing is when there is room for negotiation of prices of a product between the buyers and sellers.

So the price is prone to change in short amount of time.

Sticky price on the other hand tends to be non negotiable and the does not change over time.in the given scenario prices for airline tickets change on average about once per month.

So there is constant change of the price every month. Meaning the buyer can convince the seller to change his offering price.

The price is relatively flexible

Suppose a campus restaurant increases the number of workers it hires from 2 workers per day to 12 workers per day. As a result, it
total revenue increases from $90 per day to $600 per day.

Assuming that each worker is equally productive, whats the marginal revenue product per day of each additional worker?

Assuming the restaurant is using its resources in a profit-maximizing way, and that each worker works 5 days each week, whats is the current weekly wage rate in the labor market?

Answers

Answer:

It will increase 12 workers per day and increase exponentially with 2 workers. It will also increase by $510 every day.  The restaurant will gain more profit if each worker continues to keep their current weekly wage rate.

Explanation:

a. The marginal revenue product per day of each additional worker is $51 per day.

b. The current weekly wage rate in the labor market is $255.

a. Marginal revenue product per day

Using this formula

Marginal revenue product=Incremental revenue/Incremental workers

Let plug in the formula

Marginal revenue product=($600-$90)/(12-2)

Marginal revenue product=$510/10

Marginal revenue product=$51 per day

b. Current weekly wage rate

Weekly wage rate=$51×5 days

Weekly wage rate=$255

Inconclusion the marginal revenue product per day of each additional worker is $51 per day and the current weekly wage rate in the labor market is $255.

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A friend asks to borrow $635.52 today and promises to repay you $1,000 with interest compounded annually at 12%. How many years (compounding periods) will pass before you receive the payment

Answers

Answer:

4 years

Explanation:

We can calculate the years (compounding periods that) will pass before you receive the payment by calculating the PV factor at 12% as follows.

DATA

Amount borrowed = $635.52

future amount = $1,000

Interest rate = 12%

Time period (n) = ?

Solution

Amount borrowed = future amount x Present value factor (12%, n)

$635.52 = $1,000 x PV factor(12%, n)

0.63552 = PV factor(12%, n)

If you see in a discount table yu wi see 0.63552 in the fourth row of 12% rate that means it will take 4 years to receive the payment.

This afternoon, Northern Railways paid an annual dividend of $2.44 per share. The company has been increasing the dividends by 15 percent each year. How much are you willing to pay to purchase stock in this company if your required rate of return is 16 percent?

a. $7.87
b. $207.40
c. $36.60
d. $6.69
e. $280.60

Answers

Answer:

P0 = $280.60

Option e is the correct answer.

Explanation:

Using the constant growth model of dividend discount model, we can calculate the price of the stock today. The DDM values a stock based on the present value of the expected future dividends from the stock. The formula for price today under this model is,

P0 = D0 * (1+g) / (r - g)

Where,

D0 is the dividend today or paid recentlyD0 * (1+g) is dividend expected for the next period /year g is the growth rate r is the required rate of return  

P0 = 2.44 * (1+0.15) / (0.16 - 0.15)

P0 = $280.60

Karl purchased a second, larger home in which to live. He has
decided to rent his first home out for $1,500 a month. His
mortgage on the first home is $1,250. Is this an example of
passive income?
A) No B) Yes

Answers

Answer:

yes

Explanation:

Passive income is any earning that does not require a person to get involved too much. It is income that requires little effort to earn and maintain. Examples of passive income include shareholder's dividends and rental income.  Passive income contrasts with active income, where one participates, is fully engaged, or works for many hours.

Karl receives $1500 as rent and pays $1250 as a mortgage. He earns $250 without using too much effort.

Dawson Electronic Services had revenues of $106,000 and expenses of $63,000 for the year. Its assets at the beginning of the year were $413,000. At the end of the year assets were worth $463,000. Calculate its return on assets.

Answers

Answer:Return On Assets=9.8%

Explanation:

Return On Assets =Net income/Average total assets

But

Net income=Revenues-Expenses

=$106,000 - $63,000

= $43,000

And Average total assets  is given as  (Beginning assets +Ending assets)/2

= ($413,000+$463000)/2=$876,000 /2

=$438,000

Therefore Return On Assets =Net income/Average total assets

= $43,000 / $438,000

=0.098 x 100

=9.8%

A part of a business's message that distinguishes it from all its competitors
is referred to as what?
A. Cultural sensitivity
B. Unique selling proposition
C. Superiority clause
D. Isolation technique

Answers

Answer:

Unique selling proposition.

Answer:b

Explanation:

The results of unethical behavior in a business can be catastrophic, both financially and in reputation. Clearwater Electronics currently has a solid reputation as an ethical organization and wants to maintain that reputation. Top management has tasked the HR department to reinforce ethical behavior consistently throughout the company. Given that responsibility, why is it especially important for the HR professionals themselves to behave ethically?

Answers

Answer:

Throughout the description segment below the overview according to the particular instance is defined.

Explanation:

Even though HR professionals become capable just of establishing as well as maintaining a healthy work atmosphere throughout positions of responsibility, it's indeed crucial that they somehow behave responsibly. This same HR department must therefore implement professional HR activities ensuring that they're being a model citizen again for the majority including its corporation's representatives.

Assume you just deposited $1,000 into a bank account. The current real interest rate is 7.00% and inflation is expected to be 8.00% over the next year. What nominal interest rate would you require from the bank over the next year? How much money will you have at the end of one year? If you are saving to buy fancy bicycle that currently sells for $1,050, will you have enough money to buy it?

Answers

Answer:

a) The nominal interest rate that I would require from the bank over the next year is 15%.

b) At the end of one year, I will have $1,150.

c) If I am saving to buy a fancy bicycle that currently sells for $1,050, I will have enough money ($1,150) to buy it.  It will be costing $1,134  ($1,050 * 1.08) with inflation rate of 8% in one year's time.

Explanation:

The nominal interest rate (15%) is higher than the real interest rate (7%) when inflation is positive because the real interest rate is adjusted for inflation (at 8%).  The real interest rate is the rate without inflation while the nominal interest rate factors in the inflation rate.


Which of the following items are normally classified as current liabilities for a company that has a one-year operating cycle? (You may
select more than one answer. Single click the box with the question mark to produce a check mark for a correct answer and
double click the box with the question mark to empty the box for a wrong answer. Any boxes left with a question mark will be
automatically graded as incorrect.)
Portion of long-term note due in 10 months
Note payable maturing in 2 years.
Note payable due in 18 months.
Accounts payable due in 11 months.
FICA taxes payable.
Salaries payable.

Answers

Answer:

Portion of long-term note due in 10 months Accounts payable due in 11 months. FICA taxes payable. Salaries payable.

Explanation:

Current Liabilities are those that are to be paid within the operating cycle of a company which in this case is one year.

The current liabilities will therefore be any liabilities maturing or to be paid in a year. That includes the portion of a long term note due in 10 months, accounts payable due in 11 months and FICA taxes and Salaries payable as these should not pass a year to be paid either.

By moving to Italy to work closely with fabric creators, Geoffrey B. Small is working to achieve:________

a. Planning integration
b. Supply chain integration
c. Strong product development processes
d. Integrated logistics

Answers

Answer:

The right approach is Option b (supply chain integration).

Explanation:

The integrated supply chain seems to be a large-scale organization strategic approach that brings however many chain features as possible into some kind of relatively close professional relationship amongst one another. The purpose is to promote responsiveness, manufacturing cost, but instead focused on waste reduction. Every connection throughout the chain advantages.

All three of those certain decisions are not linked to the example in the case given. So, option b is right.

Sheila and her team were able to successfully implement an IS in a hospitality organization. Match the success factors to their meanings.

increased visibility

increased efficiency

better quality

reduced cycle time

reduced process time in different areas



real-time status or availability of any process or product



faster execution of each process



high quality standards of products and processes

Answers

Answer:

Increased visibility- real-time status or availability of any process or product

increased efficiency - reduced process time in different areas

better quality- high-quality standards of products and processes

reduced cycle time-faster execution of each process

did get it right?

Project L costs $70,000, its expected cash inflows are $16,000 per year for 8 years, and its WACC is 13%. What is the project's discounted payback?

Answers

Answer:

6.89 years

Explanation:

The discounted payback period can be calculated by using the following table

Year        Cash flows                PV(13%)             Cumulative Cash flows

0               (70000)                    (70000)                           (70000)

1           16000                    14159.29                       (55840.71)

2           16000                    12530.35                      (43310.36)

3           16000                       11088.80                      (32221.56)

4           16000                        9813.10                        (22408.46)

5           16000                        8684.16                        (13724.30)

6           16000                         7685.10                       (6039.20)

7           16000                          6800.97                         761.77

8           16000                          6018.56                       6780.33

Discounted Payback = 6 years + 6039/ 6801

Discounted Payback = 6.89 years

On January 1, 2016, Horton Inc. sells a machine for $23,000. The machine was originally purchased on January 1, 2014 for $40,000. The machine was estimated to have a useful life of 5 years and a residual value of $0. Horton uses straight-line depreciation. In recording this transaction:

Answers

Answer:

The entry to record this transaction will be,

Accumulated depreciation     16000

Cash                                          23000

Loss on disposal                      1000

    Machine                                      40000

Explanation:

The straight line method of depreciation charges a constant depreciation expense throughout the useful life of the asset. The formula to calculate depreciation expense per year under this method is,

Depreciation expense per year = (Cost - Residual value) / Estimated useful life of the asset

Depreciation expense per year = (40000 - 0) /  5  = $8000 per year

The net book value of the machine on 1 January 2016 = 40000 - (8000 * 2)

NBV =  $24000

As the machine was sold for $23000, the loss on disposal will be,

Loss on disposal = 23000 - 24000 = -1000 or $1000 loss

Your goal is to earn an annual salary of $100,000 three years from now. You expect to increase your salary by 6.5 percent annually. How much do you need to earn this year if you are going to reach your goal?

a. $72,988.08
b. $82,784.91
c. $87,878.88
d. $84,363.13

Answers

Answer:

$87,878.88

Explanation:

Calculation How much do you need to earn this year

Using this formula

PV = FV/ (1 + r )^n

Where,

FV =Future Value=$100,000

PV = Present Value

r = rate of interest=6.5%

n= no of period=3 years

Let plug in the formula

PV = $100,000 / ((1 + 6.5%)^3)

PV = $82,784.91

Therefore the amount you need to earn this year will be $82,784.91

Beyoncé has more than 15 million followers. It is possible that she reached this number of real-people followers organically and over time. In contrast, there are companies that provide a service where Toto could have purchased a large number of ___________

Answers

Answer:

Bot/Spam.

Explanation:

In a case of this such a ghost/spam/bot is been put to place in the help in this follower earnings. This is said to be called social bots; they are often used in a lot of cases in helping to gain sales leads, followers, and drives money ultimately to the assigned follower. Bots of this kind are known to be algorithms used with these social media profiles to create dealings with other people's content. It is particularly seen to attracts engagement with the profile linked to the algorithm, from both real users and other bots.

These bots are seen to always seen to target users with some connection to whatever it is they are ultimately trying to sell.

Marigold Corp. reported sales of $2200000 last year (80000 units at $20 each), when the break-even point was 44000 units. Marigold’s margin of safety ratio is:_______

Answers

Answer:

the margin of safety ratio is 45%

Explanation:

The computation of the margin of safety ratio is shown below:

The Margin of safety ratio is

= (Actual sales unit - break even sales unit) ÷ (Actual sale unit)

= (80,000 units - 44,000 units) ÷ (80,000 units)

= 36,000 units ÷ 80,000 units

= 45%

Hence, the margin of safety ratio is 45%

We simply applied the above formula so that the correct value could come

And, the same is to be considered

It costs Blakeley Company $20.90 of variable and $1.90 of allocated fixed costs to produce an industrial trash can that normally sells for $30.10. A buyer offers to purchase 2,500 units at $21.90 each. Blakeley has excess capacity and can handle the additional production. What effect will acceptance of the offer have on net income

Answers

Answer:

The effect that the acceptance of the offer will have on net income is a decrease of $2,250.

Explanation:

This can be determined as follows:

Number of units offer to purchase by a buyer = 2,500

Price offered per unit by the buyer = $21.90

Variable cost per unit = $20.90

Allocated fixed costs per unit = $1.90

Total cost per unit = Variable cost per unit + Allocated fixed costs per unit = $20.90 + $1.90 = $22.80

Loss per unit of the offer = Price offered per unit by the buyer - Total cost per unit = $21.90 - $22.80 = -$0.90

Total loss of accepting the offer = Number of units offer to purchase by a buyer * Loss per unit of the offer = 2,500 * (-$0.90) = -$2,250

Since there is loss of $2,250 from accepting the offer, the effect that the acceptance of the offer will have on net income is a decrease of $2,250.

Globalization forces small businesses to compete worldwide. The result of globalization is that operation manager (OM) or owner must do which of the following to stay competitive:

Answers

Answer:

- Making sure the cost of their asset management is as low as possible

- Maximize their product delivery

- Making sure that their price of operation is efficient

- making sure price of their product is competitive

Explanation:

Due to globalization, businesses are forced to compete on foreign markets that they might not be familiar with. In such situations, lowering cost of production while maintaining the quality of their products is the best thing that they can do to maintain a healthy profit margin. This can be done by lowering the cost that they need to make maintenance of their assets and minimizing the cost they need to acquire materials.

On top of lowering cost of production, they also need to provide better services and reasonable price range for the costumers. They need to put a good customer service call along with on time delivery to keep customers happy.

Curtis invests $700,000 in a city of Athens bond that pays 9.00 percent interest. Alternatively, Curtis could have invested the $700,000 in a bond recently issued by Initech, Incorporated that pays 11.00 percent interest with similar risk as the city of Athens bond. Assume that Curtis's marginal tax rate is 24 percent. How much implicit tax would Curtis pay on the city of Athens bond?

Answers

Answer:

$14,000

Explanation:

Calculation for How much implicit tax would Curtis pay on the city of Athens bond

Using this formula

Implicit tax=(Amount invested*Initech Interest rate)- (Amount invested* Athens bond Interest rate)

Let plug in the formula

Implicit tax=(11%*$700,000)- (9%*$700,000)

Implicit tax=$77,000-$63,000

Implicit tax=$14,000

Therefore the implicit tax that Curtis would pay on the city of Athens bond will be $14,000

Sponsorship is an effective marketing strategy, particularly for sporting goods and recreational equipment.

Answers

Answer:true

Explanation: just took the test

On January 1, 2021, the general ledger of Grand Finale Fireworks includes the following account balances:

I need help with the analysis part. Thank you!

Answers

Answer:

first part

Return on equity = net income / equity =

net income = total revenue - expenses = $66,500 - $42,700 (salaries) - $6,900 (utilities) - $8,000 (supplies) - $1,675 (depreciation) - $2,700 (taxes) = $4,525

equity = $153,200 (Dec. 31 balance) + $42,000 (new stocks issued) - $20,000 (treasury stocks) - $3,620 (dividends) + 17,600 (treasury stocks sold) + $4,525 (net income) = $193,705

ROE = $4,525 / $193,705 = 2.34%

The company is less profitable than other companies in the same industry.

second part

total stocks outstanding = 18,100

third part

EPS for January = $4,525 / 18,100 = $0.25

EPS for January is higher than last year's average

Worrying about the choice of an overhead allocation base is a waste of time. In the end, all of the overhead is charged to production. Do you agree with the previous statement? Why or why not?

Answers

Answer:

You can do it???????????????

Explanation:

IT

A__________is a customer benefit package (CBP) feature that departs from the standard CBP and is normally location specific or firm specific.

a. bottleneck
b. peripheral product
c. core product
d. variant

Answers

Answer:

d. variant

Explanation:

A variant signifies a set of attributes that is specific to the firm or location in which the firm operates.

For example, a restaurant chain operating for years that decide to entertain its guest with a live band in its new has just added a new variant to its customer benefit package.

On March 2, Blue Ribbon sold $887,400 of merchandise to Lumberyard Inc. with terms 2/10, n/30. The cost of the merchandise sold was $571,700. Lumberyard Inc. pays the balance owed on March 11.

Required:
How much does Lumberyard pay on March 11?

Answers

Answer:

Payment will be =  $869652

Explanation:

The terms of the credit sale to Lumberyard were 2/10, n/30 which means that Lumberyard was entitled to receive a 2% discount if the payment is made within 10 days of purchase of merchandise while the total credit period was of 30 days. As Lumberyard has paid the balance owed on 11 March and within the discount period, the amount paid by Lumberyard and the discount received will be,

Discount received = 887400 * 0.02 = $17748

Payment will be = 887400 - 17748  =  $869652

Which of the following assumptions would cause the constant growth stock valuation model to be invalid? The growth rate is zero. The growth rate is negative. The required rate of return is greater than the growth rate. The required rate of return is more than 50%. None of the above assumptions would invalidate the model. -Select-

Answers

Answer:

e. None of the above assumptions would invalidate the model

Explanation:

Incomplete question "The constant growth model is given below: P0 = [D0(1 + g)]/[(rs - g)]"

According to dividend discount model,  

P0 = D1/(R-G)

D1 - Dividend at t =1

R - Required rate

G - Growth rate

This would be invalid if R < G. In other words, Dividend growth model will be invalid in only one situation, that is, when growth rate is more than require return. In this situation growth model cannot be used.

What is meant by activity analysis? Give 3 criteria for determining whether an activity adds value.

Answers

Answer:

The definition is summarized below and according to the case provided.

Explanation:

The method of trying to break down another operation into comprehensive steps as well as analyzing every other component independently of someone is activity analysis.

The three criteria for deciding not just whether value addition would be an activity or behavior:

The phase must move the product towards the conclusion. The phase without complete redesign should be performed correctly the first time. The clients are concerned and will compensate for the move to be taken.
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